This isn't a new idea, or even a new article but it may give some motivation for those die hard table nesters: Why avoiding tables (for layout) is important - Dave Polaschek.

JWS files are nothing more than a Java class with a .jws extension. But when placed on a web server with Axis installed (such as ColdFusion MX), you can expose that class as a web service. This works just like CFC's do in ColdFusion. Here's an example JWS we will call CaseService.